Meghan and Colleen opened the doors to the Newburyport location of WHEAT in November of 2017. The sisters had always desired to have their own business to break from the rigorous demands of working in healthcare. A fateful trip to York, ME months earlier led them to the then newly opened WHEAT Boutique and launched a collaboration with Molly Shaheen and Huw Collins.
In their early years, the two were shaped by weekends spent shopping with their mother, including strolls in downtown Newburyport. Their focus is to create an elevated shopping experience in an environment that allows for mothers to shop along daughters.